Entire brands have launched and grown to be enormously profitable with nothing more than Instagram marketing – proving that the Facebook sister company is a force to be reckoned with.
Like Facebook, there are incredible targeting options on Instagram – but if you’re not 100% certain that you’ve got a winning strategy in place, an enormous amount of Instagram effort can result in nothing.
We know Instagram marketing – and we know how to be sure it’ll deliver the results you’re looking for. Lots of businesses try their hand at Instagram, but few do it well – we’ll help you to make sure it works for you.
While posting a perfectly composed shot of your latté to Instagram is simple – mastering the business paid posting interface is anything but. That why, at Summon, we’ve made it part of our business to understand how to maximise Instagram for business use.
Unlike its parent company Facebook, Instagram’s audience type is slightly less broad – which means it’s not always the best fit for all companies. As such, the first step in any paid Instagram campaign is checking that the platform meets your needs 100%.
When we’ve established whether or not Instagram is a good fit, we’ll look at the audience you’re hoping to connect with. Like Facebook, Instagram has a variety of targeting tools and the facility to create different audience types.
Whether we’re building an audience based on current data – or starting from scratch, we’ll make sure your product is getting in front of new people. As well as finding the right audience we’ll find an approach that drives them toward the appropriate course of action.
As with the rest of our paid social media approaches, the implementation of your campaign is just the beginning for us. From day one, we’ll monitor the effectiveness of everything we’re doing together – making sure we maximise your online marketing budget every step of the way.
We’ve worked with Instagram since its infancy – and we’ve been helping companies make the most of sponsored and paid results ever since. We know what to do to access the right kind of customers on the platform.
As a part of Facebook, Instagram sees day-to-day changes in how its business infrastructure works – and how you can interact with customers. It’s our job to stay at the cutting edge of Instagram technical knowledge, so you don’t have to!
Overall, we make social media marketing simple and effective. There are plenty of companies who’ll blind you with technicalities and jargon – but we’re firm believers in straightforward and concise explanations about how your campaign is performing – and what you should be achieving as a result.